Would regulation help clean up the egaming affiliate sector?

This question dominated David Clifton’s panel session “Regulation – Liability Management: Why the buck doesn’t stop with operators” at Betting on Sports 2017 earlier this month and industry media reports and commentaries leading up to it. It was also one of the recent developments featured in David’s last monthly Licensing Expert article for SBC News.

It is now also addressed in an EGR Marketing article “A rocky road ahead” (that can be downloaded below and in which David is quoted) focusing on Sky Betting & Gaming’s shock decision to axe its UK-facing affiliate programme.

Download article PDF: EGR Marketing - A rocky road ahead