It’s just good business to be fully compliant

David Clifton’s panel session today (1 May 2020) for the SBC Digital Summit – “Brand Control – Working with Affiliates” – is featured in a CasinoBeats article entitled “Marcos Oliveira – It’s just good business to be fully compliant” that you can download below.

That title reflects a comment to that effect during the session by Marcos Oliveira, chief affiliate officer of Clever Advertising Group, who added “I don’t believe short-term solutions are solutions”. The article also picks up on comments made by the other panellists Eitan Gorodetsky (Director of Acquisition at Betsson Group) and Ivan Liashenko (Chief Marketing Officer at Parimatch).

David’s following comment, when opening the panel discussion, is also quoted in the article:

Now more than ever with heightened problem gambling fears during the coronavirus pandemic, great care must obviously be taken by gambling operators and their affiliates to ensure that gambling advertising is conducted in a socially responsible manner.